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5 reasons to stick with BlackBerry, and 5 reasons to bail

BlackBerry customers are at a crossroads: Either stick with BlackBerry or switch to some other smartphone platform. If you’re still using a BlackBerry, then you’ve probably grown tired of watching the smartphone world pass you by. However, the new BlackBerry 10 OS is here, and the BlackBerry Z10 is selling fairly well out of the gate.

Let me be clear; I’m not arguing whether people in the market for a new smartphone should consider a BlackBerry Z10 over, say, an iPhone 5 or Samsung Galaxy SIII. That’s certainly a debate worth having, but I’m focusing specifically on whether existing BlackBerry customers should stay the course. If you’re on the fence, here are arguments both in favor of and against staying loyal to BlackBerry.

Reasons to stay the course

BlackBerry has reinvented itself with BB10 and the Z10 smartphone.

1. Balance

Businesses that either provide BlackBerry smartphones, or that allow workers to use their own smartphones through a BYOD (“bring your own device”) policy, need to be able to protect company data. Thankfully, BB10 includes a feature called Balance, which segregates personal apps and data from business apps and data.

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Categories: General.

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