Apple wants its piece of the pie, and it implemented some heavy-handed policies for in-app purchases. Rather than giving a cut of the revenue to Apple, companies like Amazon, Barnes and Noble, and others chose to simply remove the button for in-app purchases. Now, Amazon has stepped it up a notch by creating a Web-based version of the Kindle reader that circumvents Apple entirely.

The Kindle Cloud Reader is available now for Chrome, and Safari–both the desktop version, and the iPad version. Just as with the Kindle itself, and the comprehensive collection of Kindle apps, the Kindle Cloud Reader automatically synchronizes your Kindle library, as well as your last page read, bookmarks, notes, and highlights for all of your Kindle books, no matter how you choose to read them.